Price a fictional pop-up shop
Does the price with highest revenue also give highest profit?
Entering midway? Revisit Trace a loan balance for the preceding worked example, or start here and use the explanation below.
Start with a concrete question
An original synthetic market buys 100 − 5 × price units, floored at zero. All money uses fictional credits. Change price and costs to inspect a business model, not a real investment.
Try the initial inputs, then write a prediction before changing one setting. All calculations run locally on your CPU.
What do you expect?
Predict how a higher cost per unit changes your preferred price.
Change one thing. Inspect what happens.
- Compare prices 8, 10, 12 and 14 at unit cost 4 and fixed cost 80.
- Find the highest revenue and highest profit among those choices. Explain the difference.
- Raise fixed costs. Check whether the best price changes in this model, and whether operating remains profitable.
Your settingsMechanism
Calculation belowEvidence
Compare outcomes
Compare the current results
Every bar starts at zero and uses the same numeric scale in this chart. The upper bound automatically adjusts to the largest current value (at least 1), so compare the numbers when changing inputs. Units and quantities come from each label; different kinds of quantity are not interchangeable. Displayed values are rounded to at most six significant digits.Follow the calculation
- Synthetic demand assumption: units = max(0, 100 − 5 × 10) = 50.
- Revenue = price × units = 10 × 50 = 500.
- Variable cost = 4 × 50 = 200. Fixed cost = 80.
- Profit = 500 − 200 − 80 = 220 credits.
Higher prices increase revenue per sale but reduce sales in this assumed market. Revenue is not profit.
Captures keep your inputs, prediction and observation. Results are recalculated from those inputs. Resetting inputs keeps your captures and challenge history.
Explain the mechanism
Price a fictional pop-up shop
An original synthetic market buys 100 − 5 × price units, floored at zero. All money uses fictional credits. Change price and costs to inspect a business model, not a real investment.
Before you change anything
Predict how a higher cost per unit changes your preferred price.
Follow the mechanism
Revenue is money from sales. Profit subtracts both costs that vary with sales and costs paid regardless of volume.
At price 10, demand is 50. Revenue is 500, variable cost is 200 and fixed cost is 80, leaving profit 220.
At price 12, demand is 40: revenue falls to 480 but profit rises to 240 because fewer costly units are sold.
Calculate it yourself
Demand = max(0, 100 − 5 × price); profit = (price − unit cost) × demand − fixed cost.
Try a counterexample
Compare prices 8, 10, 12 and 14 at unit cost 4 and fixed cost 80.
Find the highest revenue and highest profit among those choices. Explain the difference.
Raise fixed costs. Check whether the best price changes in this model, and whether operating remains profitable.
What this model leaves out
Demand is an invented deterministic line, not an estimate supported by customer data.
Competition, taxes, capacity, repeat customers and uncertainty are omitted. This is not personal financial advice.
Take it further
High school: Design a fictional fundraiser and distinguish revenue from surplus.
College: Derive the profit-maximizing price and study demand sensitivity.
Working professionals: Write a pricing experiment plan with uncertain demand estimates and guardrails.
Try a fresh case
A different shop sells 30 units at 9 credits, pays 3 credits per unit and 50 fixed credits. What is profit?
This is a public practice check. Retries support learning; matching a number does not certify independent proficiency.
Take the investigation further
Choose any extension. These are project prompts for you to carry out; they are not automatically assessed.
School investigation
Design a fictional fundraiser and distinguish revenue from surplus.
College investigation
Derive the profit-maximizing price and study demand sensitivity.
Workplace investigation
Write a pricing experiment plan with uncertain demand estimates and guardrails.
Keep the evidence, choose your next step
Completion records your own decision that you have worked through this investigation. Practice checks and independent project evidence are separate.